"The difference between the right word and
the almost right word is the difference between lightning and
the lightning bug." |
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--Mark Twain |
Cogent, lucid writing is one of the
foundations of success. In any industry or professional discipline,
those who master the printed as well as the spoken word are far
more likely to be widely recognized, sought out as experts, and
compensated accordingly.
Companies and professionals, however,
can't always find time for the strategically focused writing that
enhances their business accomplishments and helps generate prospects.
In such cases, the savvy among them outsource some or all of their
writing and communications needs to seasoned professionals whose
expertise is strategic development and deployment of the printed
word across traditional and new media.
Welcome to the Web site of one such
professional, Candace Talmadge. This site is designed to acquaint
visitors with Candace's writing background and show a few samples
of her work, in the Portfolio section.
Since the communications and writing
needs of each business or professional are unique, Candace customizes
her writing and communications services. On a retainer, project,
or hourly basis, she offers:
- Collaborative (ghost) writing for nonfiction books. In these
cases, the client retains copyright and ownership of the material.
- Professional enhancement writing, such as bylined articles and
op-ed pieces, presentations, speeches, and training manuals.
- Media relations that includes strategic targeting and list development,
article placement, positioning as an expert resource, and news
release follow-up.
- Promotional writing, such as ad copy, annual reports, brochures,
newsletters, news releases, etc.
Candace has plenty of satisfied customers
(Clients Comment). She will be
happy to provide additional writing samples and references upon
request. Please feel free to contact her with questions or for more
information.
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